عرض عملي: حل خلاف حول من يملك "العميل"

خطوة بخطوة

1. Gather the parties: Accounts, Marketing, Support, and the marketplace team all claim or avoid "customer".
2. List what each needs: identity, consent, preferences, history. Notice they are different things.
3. Split the concept: Identity owned by the Accounts team, consent by Privacy, marketing segments by Marketing, support history by Support.
4. Define the authoritative source and how copies are refreshed, with contracts between teams.
5. Planned mistake: declare one "customer" team that owns everything. Fix: show it will become a bottleneck and own only identity, then apply the split.
6. Record the decision and a review date.